As part of this new, animated world, McDonald’s is dropping a new Savory Chili WcDonald’s Sauce which will be available for a limited time. The sauce combines ginger, garlic, soy and little heat from chili flakes.
The chain has teamed up with Acky Bright , a Japanese manga artist and illustrator who has worked with DC Comics, Warner Brothers and more, to design custom WcDonald’s packaging. For a limited time, customers can score Bright’s manga-inspired packaging featuring WcDonald’s Crew characters.
Customers can also scan a code on the packaging to access weekly digital manga drops that star a full cast of WcDonald’s Customers and Crew, including Hashirune, a WcDonald’s regular, Mr. Bev, and the Crew jokester.
“I had a great time partnering with McDonald’s to help make WcDonald’s a reality for manga fans who have a love for the brand,” said Bright. “From the details of the diverse Crew characters to the manga plot itself, I loved being able to use my artwork to bring to life the dynamic, vibrant world of WcDonald’s for people around the world.”
McDonald’s has also partnered with animation house Studio Pierrot to produce the first official WcDonald’s anime — four episodic shorts about WcDonald’s Sauce and WcNuggets.
Every Monday from February 26 until March 18, shorts honoring actiona, romance, mecha, and fantasty, four of anime's biggest subgenres, will drop on WcDonalds.com or via the code on the WcDonald’s bag.
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